Why do we process your personal data?
Below is a list of the reasons why we process personal data. Not all of the processing may apply to you, as this depends on the type of relationship you have with us. Please see the section above on who is covered by this privacy policy. To find out more about the categories of per-sonal data we process and the legal basis for this processing for each purpose, please see the detailed information on our processing of personal data, which you can find by clicking on the button at the bottom.
To manage orders
When you order goods and services, we process your personal data for the purposes of e.g. reg-istering the order and communicating with you regarding the order.
To manage relationships with customers, suppliers, and partners
If you are the contact person for a customer, supplier, or partner for a company within the Infobric group, we process your personal data in order to manage the customer or supplier relationship or co-operation, such as in order to register you as a contact person, manage and ar-chive agreements, and administer invoices.
To manage a shared customer register
Companies within the Infobric group have a shared customer register. If you are the contact person for a customer that is included in the shared customer register, the companies process your personal data in order to manage the shared customer register, such as to register you as a contact person in the shared customer register. The companies are jointly responsible for the processing of your personal data in order to manage the shared customer register.
To follow up on and evaluate relationships with customers, suppliers, and partners
We process the personal data of contact people for a customer, supplier, or partner for a com-pany within the Infobric group where this is necessary for following up and evaluating custom-er or supplier relationships or co-operation.
Each company covered by this privacy policy is, as a starting point, responsible for its own use of your personal data for this purpose. Companies within the Infobric group are, however, joint-ly responsible for the use of your personal data for this purpose where the companies jointly conduct follow-ups and evaluations.
To conduct analyses to produce customer insights
We use your personal data in order to conduct analyses to produce customer insights. This is so that we can gain a better understanding of an insight into our customers’ behaviour and pat-terns, such as their purchase and order patterns, and thereby adapt what we offer at the cus-tomer level. Although some profiling of your data may take place, we do not, however, under-take profiling for so-called automated decision-making that has legal consequences or other-wise affects you significantly.
Each company covered by this privacy policy is, as a starting point, responsible for its own use of your personal data for this purpose. Companies within the Infobric group are, however, joint-ly responsible for the use of your personal data for this purpose where the companies jointly conduct analyses in order to produce customer insights.
To communicate about us and our business
We use your personal data to communicate about us and our business in various channels. You can unsubscribe from mailings at any time by clicking on the unsubscribe link in these mailings or by contacting us.
Each company covered by this privacy policy is, as a starting point, responsible for its own use of your personal data for this purpose. Companies within the Infobric group are, however, joint-ly responsible for the use of your personal data for this purpose where the companies jointly communicate about the Infobric group and its operations.
To enable communication between employees and external parties
In connection with communication, such as by e-mail and between employees and external parties, we process personal data when applicable.
To communicate offers and marketing via various channels
We process your personal data for marketing purposes and to communicate offers from us and our partners via various digital channels, such as e-mail or social media. You can unsubscribe from mailings at any time by clicking on the unsubscribe link in these mailings. For this pur-pose, some profiling of your data may take place by analysing your use of our websites, digital channels, apps, and services. We do not, however, undertake profiling for so-called automated decision-making that has legal consequences or otherwise affects you significantly.
Each company covered by this privacy policy is, as a starting point, responsible for its own use of your personal data for this purpose. Companies within the Infobric group are, however, joint-ly responsible for the use of your personal data for this purpose where the companies jointly conduct marketing and communicate what they have to offer via various channels and to con-duct analyses of your personal data for the same purpose.
We also share your personal data with social networking platforms for this purpose. For more information, see the section below on which external recipients personal data is shared with.
Conduct sales meetings
If you are the contact person for an existing or potential customer, we use your personal data in connection with conducting sales meetings, both physical and digital, such as in order to book sales meetings and follow-up on them afterwards.
Each company covered by this privacy policy is, as a starting point, responsible for its own use of your personal data for this purpose. Companies within the Infobric group are, however, joint-ly responsible for the use of your personal data for this purpose where the companies jointly conduct sales meetings.
To manage our newsletters
We process your personal data to manage our newsletter, e.g. in order to send out the newslet-ter. You can unsubscribe from mailings at any time by clicking on the unsubscribe link in the newsletter.
To follow up on and evaluate the business
We use your personal data to compile reports at a general level and statistics in order to follow up on and evaluate the business.
Each company covered by this privacy policy is, as a starting point, responsible for its own use of your personal data for this purpose. Companies within the Infobric group are, however, joint-ly responsible for the use of your personal data for this purpose where the companies jointly conduct follow-ups and evaluations.
To develop and improve the business
We use your personal data when we conduct general analyses to develop and improve our business, our business methods, and our strategies. No profiling take place within the scope of this processing.
Each company covered by this privacy policy is, as a starting point, responsible for its own use of your personal data for this purpose. Companies within the Infobric group are, however, joint-ly responsible for the use of your personal data for this purpose where the companies jointly conduct overall analyses in order to develop and improve the business.
To document the business
We use your personal data to document our business, where applicable, such as in order to manage and save agreements, documents for decision-making, minutes, and presentations.
To carry out training, events, and other activities
When you sign up for training, an event, or other activity that we arrange, we process your per-sonal data in order to carry out the training, event, or activity, such as to register your partici-pation or to communicate with you about the training, event, or activity.
Each company covered by this privacy policy is, as a starting point, responsible for its own use of your personal data for this purpose. Companies within the Infobric group are, however, joint-ly responsible for the use of your personal data for this purpose where the companies jointly conduct training, events, and other activities.
Conduct webinars
If you register for a webinar that we arrange, we use your personal data to conduct the webinar, such as in order to register your participation and communicate with you about the webinar.
Each company covered by this privacy policy is, as a starting point, responsible for its own use of your personal data for this purpose. Companies within the Infobric group are, however, joint-ly responsible for the use of your personal data for this purpose where the companies jointly conduct webinars.
To answer questions and provide customer service
If you contact us, such as by e-mail or phone, we process the personal data you provide us with in order to answer your question and, if the company or organisation you belong to is a cus-tomer of ours, to provide customer service.
Each company covered by this privacy policy is, as a starting point, responsible for its own use of your personal data for this purpose. Companies within the Infobric group are, however, joint-ly responsible for the use of your personal data for this purpose where the companies jointly process your personal data in order to answer questions or provide customer service.
To conduct surveys
We process your personal data if you take part in a survey that we carry out, such as in our digi-tal channels or mailings, for the purpose of collecting your views on our business, products, and services.
Each company covered by this privacy policy is, as a starting point, responsible for its own use of your personal data for this purpose. Companies within the Infobric group are, however, joint-ly responsible for the use of your personal data for this purpose where the companies jointly conduct surveys.
To provide our apps and services
If you have registered a user account for an app or service provided by a company within the Infobric group and which makes reference to this policy, such as the Ease CheckIn app, we pro-cess your personal data to provide the app or service to you, e.g. in order to give you access to the app or service and in order to manage your user account. You need to provide the information we request when you register your user account. If not, you may be unable to use the app or service.
To communicate about our apps and services
If you use our apps and services, we process your personal data to communicate with you regarding these apps and services, such as to tell you about updates to the app or service, to provide operational information, or to answer questions that you have about the app or service.
To enable functionality on our websites
We process your personal data where this is necessary in order to provide functionality on our websites, such as in order to remember your settings. This enables us to provide a better user experience on our websites.
To follow up on and evaluate the use of our websites, digital channels, apps, and services
If you use our websites, digital channels, or apps and services that make reference to this policy, we use your personal data in order to follow up and evaluate the use of our digital channels, apps, and services, such as in order to collect and analyse visitor and user statistics on how you use our websites, digital channels, apps, and services.
Each company covered by this privacy policy is, as a starting point, responsible for its own use of your personal data for this purpose. Companies within the Infobric group are, however, joint-ly responsible for the use of your personal data for this purpose where the companies jointly follow up on and evaluate the use of our websites, digital channels, apps, and services.
To record phone calls and video meetings for training and quality purposes
If you contact us by phone, we may, if applicable, record the phone call or video meeting for training and quality purposes. In such cases, you will be informed of this when you call or join the meeting and you can choose to opt out of having your call or meeting recorded for this purpose.
To ensure necessary technical functionality and security
We use your personal data to ensure the necessary technical functionality and security of our websites, apps, services, and IT systems, such as for security logging, error handling, and back-ups.
To communicate in the event of an accident, illness, or similar event
We use your personal data to communicate with you in the event of an accident, illness, or similar incident concerning an employee or other staff hired by us in order to, among other things, register your information in our relatives register.
To manage and adhere to legal requirements
We process your personal data if this is necessary in order to manage and meet a legal require-ment, such as in connection with a dispute or legal process. For this purpose, we may share certain information with other recipients. Please see below for more information.
To fulfil legal obligations
In order to fulfil our legal obligations, if necessary we will process your personal data, for ex-ample, in order to fulfil accounting or data protection requirements. For this purpose, we may share certain in-formation with other recipients. Please see below for more information.
